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Creative brief / The candidate launch

The campaignis me.

Your next Marketing Supervisor Media Networks.

Disney

Careers

Product
Babs van Korlaar
Market
Disney Media Networks
Goal
The Interview
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01 / The Insight

Over the past few years, I've developed campaigns and creative concepts for a wide range of brands. With this opportunity at Disney, I decided to make a campaign of my own. After all, what better way to demonstrate my creativity than by putting it into practice?

Introducing

02 / The Main Character

Hard work, creativity and curiosity have shaped my career so far. From building my own business to developing and launching a card game, I've learned how to turn ideas into reality. Now, I'm ready to bring that same energy and hands-on approach to Disney.

Curious by default / Creative thinker / Hands-on marketer

03 / Why this casting makes sense

  • Entrepreneur

    Built The Babbel Game from scratch, from the first idea to branding, marketing, e-commerce and 11 retail stores.

    www.thebabbelgame.com
  • Marketer

    Experience developing campaigns, content and strategies for different brands and audiences.

  • Connector

    Bringing people and ideas together through PR, events and stakeholder management at the Municipality of Utrecht and Utrecht4GlobalGoals.

  • Brand Builder

    From brand campaigns at Pickwick (JDE) to developing brand identities and creative concepts for my own clients.

04 / The
Channel Mix

Every campaign needs the right channels…

  1. Hero Poster
  2. Campaign Brief
  3. Results-Focused CV
  4. The Interview

Success KPI

A conversation worth having!

Next scene

Every campaign has a story behind it. Step off the poster and meet the person who made this one.

Go behind the campaign